Have you ever thought about creating videos to attract more leads & build relationships with your prospects so you can make more sales?
Would you like to know a simple way of getting more people to watch those videos so you can achieve these goals?
If so, this post is for you.
I learned from a mentor a long time ago that the #1 thing you want to do in any type of communication is capture attention.
Imagine reaching your hands through the camera, grabbing your viewer with both hands, & giving a slight shake as you say “Hey, this is for you!”
That’s capture attention.
Here’s a simple way to do that.
Step 1 – Ask a question that targets the person your video is for.
- Have you ever
- thought about,
- wanted to,
- felt this way,
- had this problem… ?
Step 2 – let them know that in this video, you’re going to give them some benefits relating to the question you asked above.
- In this video, I’m going to share with you (Insert question related benefit).
This is a great way to hook the right people into your videos and any other communication strategy you might be utilizing.
For a real-life example, see the first three lines of this blog post. 🙂