The Case for Loyalty in a Disloyal World
My dad left when I was 8. That should have taught me one lesson about the world. But two people on 150 acres along the Snake River taught me something completely different — and it changed everything about how I build my life and business today.
Read moreThey Hated It. Then It Converted.
Some people looked at our new funnel and immediately told me everything wrong with it. Then I showed them the conversion data. Here’s what happened — and why every “flaw” they spotted was actually the point.
Read moreStop Hoping Someone Else Will Make You Rich
Someone asked why I don’t use multi-tier commission plans. Their response to my answer revealed something most home business owners get completely wrong about teamwork and money.
Read moreThe Choice
Every entrepreneur faces this fork in the road. One path leads to progress and personal power. The other hands control of your life to “them.” Which one are you on?
Read moreStop Marketing Your Thing.
Last week a friend asked me to review his marketing. I only had 10 minutes. But what I told him applies to every business—including yours. Here are the three questions that fix broken marketing.
Read moreMarketing Your Home Business Might Be Simpler Than You Think
Are you exhausting yourself trying to apply every marketing principle perfectly? Second-guessing every post? Wondering if you’re speaking to your target market the right way? I’ve been there. But after 20+ years in this industry, I’ve learned that marketing doesn’t have to be complicated. In fact, it might be as simple as just talking about what you’re building.
Read moreHow to Instantly Double Your Productivity (and Save Yourself from Carpal Tunnel Surgery)
I’m driving home from basketball practice right now, speaking this post into existence. No typing, no editing—just talking. This one app has completely changed how I create content.
Read moreHow Is The Home Business Academy Different?
A prospect recently asked our AI chatbot on the sales page, “What makes you different from all of the other programs out there?” These are some of the big ones.
Read moreA Man Who Made A Difference, Jack Mitchell
As a kid who wanted things fast, I found it annoying. But Jack lived that sign. He lived generosity, service, and joy in a way that no church book could teach better than his example. This is what he taught me about a life well lived.
Read moreI Taught an AI to Close Sales. Here’s What Happened.
One of our members tried an AI chatbot on another site recently. Her words: “Complete garbage.” So I built something different. Watch me role-play as a skeptical prospect and see if Sage can close me.
Read more© Hutchings Marketing LLC 2026 -
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