The Magic Button

If there was a button you could push, to bring you what you want,

…like a wish from a genie in a magic lamp,

Would you push it?

Each day of our lives this button stares us in the face, begging for a finger punch by asking one simple question.

What do you want?

• Not, what does the market want.
• Not, what do you think your prospects want.
• Not, what do you think your customers want.
• Not, what does your mentor want for you.
• Not, what do your friends and family want for you.
• Not, what do The Joneses want for you.

What do you want?

You, yes you, what do YOU really want, deep down inside where no other voices are tainting your response?

Figure that out and the button is pressed.

Don’t be fooled though.

Fast answers are not the same as real answers.

Depth, honesty, sincerity, and clarity seem to be the springs in the button that create the magic.