I still remember the very first ‘approach’ I ever made in network marketing.

I had just joined something exciting & I was pumped!

I grabbed my friend Arnauld at just outside his cubicle & said, on the sly, dude – meet me out in the hall.

There we stood, in clandestine manner as to avoid being reported by our drone-like co-workers.

I dropped the bomb.

“Arnauld, If I could show you how to make $40,000 in 60 to 90 days, doing nothing more than teaching people how to save hundreds of thousands of dollars, would you be open to taking a look?”

I looked at me with wide eyes like I’d just asked him the stupidest question ever.

Of COURSE he would.

Lol.

Success!  I’d caught his attention.

Now that we can build our business 100% from home, we must rely on other attention catching tactics.

In comes the ‘headlines’.

Study any direct response marker for more than 5 seconds & they’ll tell you that they can spend days coming up with a good headline.

Yes, headlines are that important.

For those of us who’re building a business while having a life at the same time… we may not have days to come up with a great head turning headline.

This blog post to the rescue. 9 Quick tips to consider when writing headlines.

The line you’re about to read, is either the most brilliant sentence EVER for helping you to take these 9 tips & own them so you can use them evermore,

or..

The most ridiculous thing you’ll ever hear.  🙂

You’ll have to be the judge.

Imagine with me for a moment, you’re at a party of some sort.  The room is filled with balloons, music, cake & baboons.

Most of the baboons are dressed in high town fashion.

There are a few curious naked one’s in the corner, however.

They’re curiously staring at these numbered candles & every once in a while – a naked baboon jumps up and takes a bite out out of one.

You say to yourself.

Some naked baboons questionably, and curiously eat magic wax numbers.

Some

– Some starts with the letter ‘S’ which is to help you remember to include symbols in email headlines.  Stars, arrows, lines – anything to help your email stand apart from all the other emails in your prospects inbox.

Naked

-Naked starts with the letter ‘n’ which is to help you to remember to use News type statements in your headlines.

Breaking News – Something crazy just happened…  (things like that)

Baboons

Baboons starts with ‘b’ and this is to help you remember to include a benefit in your headline.

What station is your prospect tuned into?

C’mon.. say it with me.

WIIFM  –  What’s in it for me, right?

So things like “How To ____________”

“7 Top Tips For _________________”

Curiously – Is for curiosity.  One of the strongest action triggers.  

Use curiosity in your headlines to get more attention.

Questioningly – Ask a question in your headline. 

People LOVE to give advice.  Asking a question in your headline is a great way to catch people’s eye.

Eat – E is for ‘Enquirer’

I got this handy little tip from Dan Kennedy.  He said that more people read 1 edition in of the National Enquirer in  a week, than the number of people who have read the Bible all throughout history.

Holy Shmoly – He said they have the best headline writers, hands down.

Next time you’re coming up with an eye-poker (headline), jump on over the National Enquirer website & take a peak.

(just don’t stay too long or read any of the articles) 🙂

Magic – M is for musical. 

3 or more words that start with the same sound can be a tad musical & clever.  Another way to stand out from the crowd.

“NEW: A Magical Money Making Method Discovered Monday”

Wax – W stands for ‘weird’

Weird words tend to stick out, a lot.

Things like —>  Boom shala ka laka…

Bomb Diggity…

BaZAM!@

You get the picture.

Numbers – Is for ‘numbers’. 

This is variation of the Baboon Benefit.

Adding numbers to your benefit, can increase the perceived value of the benefit.

Which sounds better…

7 or 101 Ways To Generate A Lead?

Both are good, because they use numbers combined with a benefit, but the higher number seems to add more punch right?

So there you have it my friend.

Next time your crunched for a good headline, just envision some naked Baboons at a strange birthday party…

Some Naked Baboons, Curiously & Questionable Eat Magic Wax Numbers

& you’ll be on your way… 🙂

Have you used any of this principles in your headlines?  Any other favorites that I didn’t mention above?  Please share down below..