I read a little book a month or so ago called, “Convert : The Simple Little Formula That Sold 50 Million Worth Of Products & Services Online” (awsome headline right?) The book was written by well known online marketing guru Frank Kern. In that book he mentioned something I thought was super interesting that all …
Email services today are very diligent in spam blocking. The intention for this is good but the problem is, many words we might want to use will be flagged for spam. My autoresponder will give me a warning if I have I have any words in my email that could be flagged. It’s important to …
According to Napoleon Hill, “Reputation is that which people think you are, reputation is that which you are.” Of course, the 2 are related, but they are not one in the same. Good character can lead to a good reputation but in our day of Public Relations, Marketing and spin, it’s quite possible to have …
I was reading a little book on influential communication the other week. It’s called “Exactly What To Say” and it’s by Phil M Jones (in case you’re curious). He shared a great closing tip. When you get to the point where you know your prospect likes what they see and are now just looking for …
A week or so a go, my friend Joseph said, “Every day there’s at least 1 idea that crossed your path that’s worth sharing.” I added, “And if not, something is wrong.” Creating valuable content is simply a matter of finding 1 useful nugget throughout your day that could help someone in your audience. …
Sure you could just say “How To _______ ” (insert benefit). But why not add another little digit like “2 Strategies For _________” (insert benefit)? Doesn’t that extra little digit make you wonder what exactly those 2 strategies are? Numbers in headlines just might be a simple way to build a bit more curiosity in …
Have you ever thought about creating videos to attract more leads & build relationships with your prospects so you can make more sales? Would you like to know a simple way of getting more people to watch those videos so you can achieve these goals? If so, this post is for you. I learned from …
Yesterday as I was re-watching the replay of our round robin mastermind on blogging and reflecting on mistakes I’ve made in the past – I remembered 1 I didn’t mention on the webinar. Taking myself & my work way too seriously. At the end of the day, it’s just a blog. That doesn’t mean it won’t have …
This morning I heard a GREAT thought from Bill Moist on our daily mastermind. He shared a distinction that I thought was so insightful from Robert Kiyosaki. Here it is. “Investments aren’t risky, investors are.” Of course, bad investments can be risky but great investors typically don’t make bad investments do they? That’s because the skill …
You see your neighbor pull in their driveway with a dump truck filled so full of hammers, some of them are spilling off to the side. What do you think about this? ‘Slightly odd‘ you might say. ‘Evil?’ – probably not. ‘My neighbor must be a crook.’ – unlikely. Swap out the hammers for stacks …
Do you have a desire to influence others in a positive way? Have you ever wondered what you could do or say to make this happen in the most effective way? Over the last few weeks, I’ve been striving to influence my kid’s to be disciplined. We’ve come up with tracking charts & incentives… I’ve …