Residual Value

The key to building a real residual income seems to be the same key to building a real residual, Blog readership Newsletter subscriber-ship Podcast audience Social media following Residual Value Without residual value, why would they continue to read, listen or pay? Once again here too, the long cut turns out to be the shortcut …

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Tricks Vs. Trust

In my spam box lie many an email from top earning online marketers. The subject lines are clever and the words of the content carefully crafted to trickily “get the click.” Every single email screams the same message, “click my link.” The thing is, had the email providers not classified these messages as spam and …

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The Be Back Rock

As you’re inviting people to look at your products and services, some will be open to looking, Others won’t, And others, won’t be content with just saying ‘no’. They’ll want to take the opportunity to throw rocks at you. A common one, occasionally thrown by other networkers, is the ‘mines better than yours’ rock. Unfortunately, …

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Entice & Takeaway

One of my first home business mentors taught me a powerful lesson. He said “When you’re fishing and a fish goes for the bait, if you pull the bait away just a little,  the fish will want it even more.” When I was endeavoring to persuade my beautiful wife to marry me, I told her, …

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The Right Ones

Better than a slew of the wrong friends, are a few of the right ones. Better than thousands of subscribers, are a few of the right ones who open, read and apply. Better than hundreds of likes, comments & shares through debate & discouragement, … are a few of the right posts that touch hearts …

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Pros & Cons

It seems that nearly every strategy for growing your business brings with it a unique set of both pros and cons. The upside of buying leads is, it’s fast & easy. The downside? It doesn’t seem to work that well. Shortcuts are always easier, but they never seem to work as well as taking the …

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The Awareness Police

We all seem to have our own view of the way things, people and business should operate. It can be tempting to run around sounding alarms & raising awareness for danger zones. When someone is in a business, that’s different from yours, pointing out the flaws can seem like a shortcut for helping others see …

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Tech Without Touch

I’m told that by the year 2030, will exist a robot with an IQ of 10,000.   Proponents of artificial intelligence prophesy of the ‘singularity’,   …a moment machine intelligence will surpass human intelligence.   Can they make a heart or soul to go along with those brains?   In today’s hyperlinked world, automation – …

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Feedback vs. Impact

As you’re bringing your products & services to market, it can be tempting to look at all the wrong data to gauge your impact. “If I’m making money, I’m having a positive impact”, says the idealist entrepreneur.  Bernie Madoff pulled in a cool 18 billion with the largest financial fraud in US History. This financial windfall …

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